Articles / HELLO AWARD | Hello wins product design award 🏆

HELLO AWARD | Hello wins product design award 🏆

17.10.2021 3 Minutes
HELLO AWARD | Hello wins product design award  🏆


We one another award! Good design matters especially when it comes to menstrual cups so we’re bloody stoked to have won a product design award at Australia’s International Good Design Awards in recognition of outstanding design and innovation! Check out our media release below.


HELLO AWARD | Hello wins product design award  🏆


Internationally renowned Kiwi menstrual cup brand, The Hello Cup, has won a top Australian product design award as they continue to lead the way in sustainable period care innovation. 

The Hello Cup’s design was described a ‘stand out’ but judges of the Good Design Awards.

“The form, colouring, reconsidered design and recyclability of the Hello Cup make it a stand out in this space. This has the potential to make a significant sustainable positive impact on the environment by reducing the prevalence of single-use sanitary waste products. Product, packaging, digital, and brand design also cleverly tackle the problem and acceptance of the solution. Overall, a standout project that ticks all the boxes for great design in this category. Well done. 

Founders Robyn McLean and Mary Bond, a registered nurse, developed their multi-award-winning menstrual cup business four years ago in response to finding limited reusable period options for their teen daughters, are stoked with the win.

“We’re bloody proud of our world-class design and this award will sit alongside others as our little Kiwi-make cups make their mark on the world stage.”

Hello Cup, who are currently doing their first capital raise with Snowball Effect, have grown from a start-up to a rapidly rising star of the global health and wellness industry and have plans to expand their product range to become a New Zealand’s first sustainable period company.

Great design is at the forefront of every decision The Hello Cup makes, says Robyn.

“Hello Cups are reinventing the period category by showing that sustainable, reusable period products are actually better and more comfortable than the single-use status quo. That’s where the future of period care is.”

The Hello Cup have also just announced a Kickstarter campaign to help launch their patent-pending menstrual disc, the Hello Disc™. Designed in collaboration with internationally recognised menstrual cup and disc expert, Kim Rosas of Period Nirvana, the campaign already has more than 960 backers.  

About The Hello Cup

  • Hypoallergenic medical-grade material
  • Reusable for years
  • Designed by a Registered Nurse
  • Available in 3 sizes - XS, S/M, L
  • Made with love in New Zealand
  • RRP: NZD$49.95 (single cup)

Launched in December 2017, The Hello Cup is a New Zealand sustainable period care company that has grown to become an international leader in the period care industry. Hello Cups are made from medical grade thermoplastic elastomer and replace tampons and pads. They last for years, hold three times more than tampons, are hypoallergenic and fully recyclable – making them a zero-waste option.

About Good Design Australia and the Australian Good Design Awards

Good Design Australia is an international design promotion organisation responsible for managing Australia’s annual Good Design Awards and other signature design events. With a proud history that dates back to 1958, Good Design Australia remains committed to promoting the importance of design to business, industry, government and the general public and the critical role it plays in creating a better, safer and more prosperous world. 

Exciting right? Collaborate with Hello Period now!